This article covers how you can maximize the visibility of your Pitchero Club website.
Visibility of your Pitchero Club website is a high priority for the club, its members and commercial interests.
Fortunately, there are lots of quick and easy ways your club can maximise the visibility and presence online using your Pitchero Club website.
The most effective way of improving and maximizing your club’s online presence is through content. Posting regular and engaging content gives visitors more reasons to come back.
Here is a selection of engaging content types your club can easily post on the website:
- News articles and club events
- Photos albums and videos
- Fixtures information (previews, reports and statistics)
A great way of increasing the reach of the club's engaging content is to share the content on social media.
- The club’s social media channels
- The members’ own social media channels
This can provide a new audience for the club’s website and grow the club within the online community.
We have dedicated articles on sharing content with social media:
- Automatically share news articles with Twitter and Facebook
- Automatically share match updates with Twitter and Facebook
- Manually share content on the website.
Custom domain name
Clubs on the Elite or Ultimate package can connect a custom domain name to the website.
This can help improve the club’s website visibility whilst also providing a professional appeal to new and existing members.
There are three options to connect a custom domain to the website.:
Once a custom domain name has been connected to the website, the club can also connect a Google Analytics account to the website.
This will help to provide key website performance data, as well as more information about the visitors accessing the website.
Another way to further personalise your club's online presence is to customise the meta description.
A meta description is effectively a short description of what the website/page contains and shows on search engine listings.
Your club can use this feature to celebrate the fantastic achievements and initiatives at your club which visitors can find more information on the website.
For more information, see our dedicated article here.
A custom meta description is available to clubs on the Elite or Ultimate package.
You can find more information on each package here.